Communications Workshop: Islands in the [Video] Stream Inside

Communications Workshop: Islands in the [Video] Stream Inside

Communications Workshop: Islands in the [Video] Stream Inside a Digital Content Hub Welcome! Three person core team

Relative lean shop Newsroom Philosophy

Two part session with time for questions Video Example: How-To: File an Annual Report LLC Created for LLCs, For Profit Corporations, Nonprofit Corporations and LLPs Video Example: Why Your Vote Matters

Released September 1, 2015 for the #GoVoteTN campaign and National Voter Registration Month Video Example: #BinCheck Released July 1, 2015 for the #BinCheck campaign as part of updates to the Charitable Solicitations Act

Video Example: Fake Cancer Charities Original release May 19, 2015 Follow up release March 30, 2016 Video Process Preproduction- Plan! Production- Gather Your Pieces! Postproduction- Put the Pieces Together!

Preproduction Starts with an Idea What is the Goal?

Who is the Audience? What Elements Do We Need?

Anything To Avoid? Script Writing

Completion Date? Production Conduct Interviews

Record Voiceover Bad Audio = Bad Video

Collect B-roll, Photos, Graphics Postproduction Transfer and Organize Back It Up Edit Upload and Share for Review Go Public

Check out our YouTube channel for more examples. Sec. Tre Hargett Tutorials Video Distribution - Media

Six major media markets able reach more than 6.6 million Tennesseans (plus people in eight other states) Cannot be Nashville centric

Recorded interviews and press conferences, sent to other markets via OwnCloud (similar to DropBox) Its all about relationships!

Social Media Tools #GoVoteTN Voter Registration

Celebrities that have a state or national presence. All must be registered to vote Encouraging citizens to take part. @SecTreHargett TennesseeSecretaryofState @sectrehargett

#GoVoteTN Create Proof Post Analytics Whats on the horizon? Facebook live for news conferences

New animation software to help with nonvisual topics: GoAnimate.com New camera to replace DSLR with a true video camera capable of producing 4K video to future proof equipment

Streaming for live interviews from studio Split into two groups! Questions?

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